Dublin Bus Anti-Vandalism Campaign (Dublin, Ireland)
The Dublin Bus mode repositioning study centres on two Quality Bus corridors to the northwest and northeast of Dublin The hypothesis is that by dealing with the worst instances of vandalism, damage and bad behaviour by juveniles generally there will be better compliance of passengers with rules governing their behaviour across the social spectrum. It is further believed that reductions in vandalism coupled with swift remedial action for damage and graffiti will reposition the impression of the bus as a safe and acceptable transport mode. The improvement of the on-bus environment will lead to better quality of travel, the freedom to travel without fear and an increase in bus usage. This improvement is to be achieved by means of engaging young people in rethinking their perceptions of the bus through development of campaign and promotional materials. Campaign materials produced in the community will form the basis for information campaigns to all users supported by enhanced maintenance removing damaged furniture, graffiti etc. within a short time of its occurrence.
Download the final case study report (September 2003), pdf, 557kb).
Contact: John Porter, Interactions
